Thank you for investigating the Callbutton Integration Partner Program, one of the most exciting partner programs for companies who provide web development and email campaign services for mid to large size customers. What makes this program so compelling is that Callbutton is a service that increases the value your customers place in your firm while creating opportunities for your firm to increase consulting and integration revenue. Simply put, everybody wins. Following are the four most commonly asked questions about our Partner Program.
Is My Firm a Good Fit For the Program? The Callbutton Integration Program is best suited for companies that provide web and email services to companies seeking to enhance their online presence, develop more sales leads from their eMarketing efforts, and improve their service communications. Ideal Integration Partners include...
Web design and development firms
Email management companies
Web Interaction Application companies
At a minimum, companies that provide hands-on consulting, design, development, or service to their customers are a good fit for our Integration Program. Ideally, the end customer will have one eMarketing campaign and multiple locations that receive calls and inquiries from their web site visitors and email recipients. Callbutton is a scaleable application that addresses a wide marketplace so ultimately it is up to our partners how and to whom it is sold and serviced.
How Will My Firm Benefit From the Program? Callbutton strives to make its Integration Partner program so complementary to our partner's core business that the offer becomes one of the higher margin offerings in our partner's product mix. Integration Partners work with a specialized Callbutton product and service channel not available to any other Callbutton partner or client. Collectively, this effort results in several benefits to our Integration Partners...
Incremental consulting and integration income.
Additional value for your customers.
Increased value in your core offering.
A competitive differentiator.
Additional referral income.
A corporate Callbutton for your firm's use.
Dedicated support personnel.
Naturally our goal is to sell and implement more Callbuttons through our partner programs, but we aim to do as much for our Integration Partners as they do for us. We want our Integration Partners to use Callbutton as the differentiator that lands a new account that otherwise might have been lost. Or, use Callbutton to add 10 percent or more consulting and integration revenue dollars on an account in which it was sold.
Callbutton must be integrated into each of our client's web sites and emails, but Callbutton does not offer these integration services. It is only through our Integration Partners that Callbutton can be implemented, so let's work in a program that makes sense.
What's In It For the Customer? A partner program is only as good as the value the customer places in the product. Callbutton is a scaleable solution that addresses a wide marketplace. Callbutton's high-end offering, and the product that will add the most value to your customer and your firm, is best suited for businesses that have a disparate sales group and sell a complex product.
For these customers, sales leads are eCommerce! Customers that are the most likely to place high value in Callbutton are...
Businesses with multiple locations.
Companies implementing office directories or store locators on their web site.
Customers whose eMarketing goal is simply to generate leads.
Businesses who want to route calls to different departments depending upon the purpose of the call.
Corporations that want to portray a strong customer service image.
Companies deploying an email campaign for the purpose of sales lead generation.
Franchises, distributors, or corporations with many sales offices.
Companies that want to track customers from marketing all the way through to sales
Callbutton provides a service to these businesses that is richer in features than any other solution - including 800 numbers. Callbutton helps customers in the following ways...
Intelligent call routing: Connecting calls to the right person, in the right office, right away based on the customer's business rules, no matter how complex.
Increased sales calls: Callbutton clients experience an increase in calls by placing Callbuttons in key areas of their web site. Plus, calls that come in during off-hours are still captured with callback requests and text messages.
Feedback and survey services: Before the call to help with routing and after the call to insure quality service.
Real-time reporting: Caller information is listed a moment before the call goes through at Callbutton.com, or customers can hear the caller's information via text-to-speech technology before accepting a call.
Customers who view their online presence as a gateway to their company and staff use Callbutton to capture more caller information, route calls in an intelligent and timely manner, and subsequently improve the overall customer experience.
How Does the Program Work? The Integration Partner program was designed to put the partner in control. After all, they're your customers first. Upon registering for the program, partners receive their corporate Callbutton account number and implementation instructions. From there, they may begin adding Callbuttons to their customers site at will. For larger customers and more complex implementations, Callbutton personalized assistance is available.
Applying and Registering as an Integration Partner The first step is to contact the Callbutton Partner Program Administrator to confirm that your firm is indeed a good fit for our program. This is more of a confirmation process for you than for us. Prospective partners typically do not investigate the program this deeply if they are not serious, or don't already have a customer or two in mind for the Callbutton service.
Once your firm has decided to join the program, you must read, agree to, and sign the Callbutton Integration Partner License and Revenue Sharing Agreement (Word document). Once this document has been executed by both parties, your account will be created and you will receive your Callbutton User Guide.
Corporate Callbutton Every Integration Partner receives a Callbutton for their business and their customers' business use. This Callbutton is provided to your firm with no setup fee or monthly base charge as long as you maintain monthly activity on your Callbutton account. Your firm even receives credits and discounts on the per connection and per minute rates. Details can be discussed with Callbutton's Partner Program Administrator.
Callbutton Administration and Assistance Your firm will have access to their account at Callbutton.com. Your firm may have multiple users and can manage simple Callbuttons for multiple customers. Should you have complex implementations requiring advanced call routing or detailed reporting, your assigned Callbutton technical resource will help you through the implementation.
You may choose to retain rights to bill your customer directly, or choose to let your customer work directly with Callbutton. Either way, our partner agreement will stay intact. For a demonstration of an actual Callbutton and walk-through of the Callbutton.com administration functionality, please contact our Partner Program Administrator.
Callbutton Product Summary A Callbutton is an icon that businesses place on their web sites, emails, and banner ads. When a visitor clicks their Callbutton, a pop-up box appears for the visitor to submit their name and phone number. Shortly thereafter, the visitor receives a call from the appropriate representative supporting the web site.
, Callbutton is a fully-hosted application that not only connects calls using the Public Switch Telephone Network (PSTN), but intelligently routes each call based on our client's business rules, tracks every detail of the calls, and reports on them in real-time.
Integration Partner Opportunity Callbutton was designed to easily integrate into any web site or other online medium. Web design firms and email management companies can leverage Callbutton to expand their product offering and increase their core offering revenues. Here are a few benefits...
Incremental consulting and integration income.
Additional value for your customers.
Increased value in your core offering.
A competitive differentiator.
Additional referral income.
A corporate Callbutton for your firm's use.
Dedicated support personnel.
Program Requirements Callbutton Integration Partners will perform direct consulting and integration work with their customers and will maintain an active Callbutton account, including the placement of live Callbuttons on their and their customers' web sites and other online media.
To ensure a healthy relationship, Callbutton partner accounts are reviewed monthly. The Integration Partner agreement ends when accounts become inactive.
Program Application We ask all interested Integration Partners to speak with our Partner Program Administrator to ensure full understanding. After that conversation has taken place, all Integration Partners must read, agree to, and sign the Callbutton Integration Partner License and Revenue Sharing Agreement. It‘s that simple. Your account will be set up within 48 hours of entering into the agreement.
